Hi, I’m Masuma.
I build and lead teams to create strategy, build products, and develop narratives that address sticky problems. My work is focused on leveraging the power of communities to build purposeful and profitable products.
Most recently, I was the Head of Content for Freeda.
I’m also a journalist — I’m a writer, editor, producer, and digital strategist. My work spans mediums — I’ve hosted a podcast, built social pages with millions of followers, written a book, curated a museum exhibition, and built chat bots.
My book, GIRLHOOD, documenting the lives of teenage girls around the world, was published in 2021.
Previously, I worked at CNN and the Washington Post. I led CNN editorial strategy on emerging social platforms and managed digital innovations and storytelling for the Washington Post's national and politics desk. I also spent years freelancing, reporting on women’s and girls’ lives around the world for places like the BBC, The Washington Post, and Vice.
I share in a Pulitzer Prize, a Webby, a Murrow Award, and an EPPY for my work.
Want to collaborate, commission me, or chat? Email me: masuma.ahuja@gmail.com